About Erica


Hi There!! I am Dr. Erica Martinez - Expert Registered Nurse, Entrepreneur, Educator, Storyteller, Best-Selling Author, and all-around Sherpa, and I am dedicated to helping nurses reclaim their fire and passion for nursing.

Healthcare is complicated and we can easily become overwhelmed, feel under appreciated, and even trapped in the ever increasing burden of electronic records. BUT what if we could learn how to thrive? What if we could learn to BURN BRIGHTER?

Well, that's why you're on this page! I created a place where we can learn to navigate our way to burning brighter rather than suffering through the pitfalls of moral injury, compassion fatigue and burnout.

I have been a Registered Nurse for almost 20 years and have practiced from the patient's bedside as a CNA to serving as Dean of Nursing for a large undergraduate Nursing Program. Currently, I split my time between running my own coaching and consulting business and working at the bedside as a rapid response nurse. Like many, I left bedside practice due to burnout, but now I am back and I have never felt more fulfilled.

I hold my Registered Nurse license in both California and Illinois earning my Doctor of Nursing Practice (DNP) degree from the University of Illinois at Chicago. I am also a Master Certified Transformational Nutrition Coach (MCTNC) as well as a Certified High Performance Coach (CHPC). I share this with you as I hope that it helps you understand me a bit better and trust that I bring a wealth of both knowledge and experience to our work together.


I am originally from Rockford, Illinois (near Chicago), but now live in Southern California (near Disney) with my husband, our two amazing children, and dog.

Much Gratitude and Love ~ Sherpa Erica 💖✨

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